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It can take up to 3 years to recoup the cost of acquiring a new customer logo.

Failure to adopt your product within the first 90 days can increase subscription license churn risk by 50%.

It can take up to 3 years to recoup the cost of acquiring a new customer logo.

20% of your customers make up 80% of your revenue.

Failure to adopt your product within the first 90 days can increase subscription license churn risk by 50%.

It can take up to 3 years to recoup the cost of acquiring a new customer logo.

It costs 10x more to acquire a new customer than keeping an existing one.

Failure to adopt your product within the first 90 days can increase subscription license churn risk by 50%.

Failure to adopt your product within the first 90 days can increase subscription license churn risk by 50%.

Failure to adopt your product within the first 90 days can increase subscription license churn risk by 50%.

Failure to adopt your product within the first 90 days can increase subscription license churn risk by 50%.

Failure to adopt your product within the first 90 days can increase subscription license churn risk by 50%.

About

Empowering Software Startups to Thrive

CS Advantage is a boutique consulting firm specializing in helping software startups develop a personalized approach to customer onboarding. Our mission is to equip startups with the essential tools and strategies they need to excel in competitive markets and build long-lasting relationships with their customers.


Michelle Mattear, the founder and CEO of CS Advantage, possesses over two decades of experience in the startup industry, specializing in customer onboarding and retention. Her expertise and guidance are instrumental in assisting other startups navigate the challenges and achieve their goals.

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